Saturday, 5 December 2015

Story Board

Audience Surveys

I have created a survey and asked several people to answer it. The questions are:
1. Do you watch music videos? 2. Where do you watch them? 3. What genres do you listen to and Why? 4. What would genre or artist would you recommend to others and why? 5. Who is your favourite artist or band and why 6. What would encourage to watch a music video? 7. Do you enjoy abstract or narrative music videos? 8. What music video did you last watch? 9. What did you enjoy about your last video? 10. What artist and genre was the last music video you watched?

The following print screens show the answers of the people I asked, they was very mixed however was very helpful.







Friday, 4 December 2015

Institution profile

What is an institution?

An institution is an organisation which is founded for a professional purpose.

What channels does my target audience listen to?

In this images below you can see I have questioned half a dozen people aged 17-18. I asked them a number a questions,






  1. What two radio channels do you listen to?
  2. Which genres are played?
  3. Which artist/band do you like?
The general answers was Capital and Radio one, R&B, Pop and Little Mix


What Institutions own these channels?


The BBC owns Radio one. They are a British operated broadcasting corporation which broadcast internationally. They play the current charts throughout the day however after 7:00 pm they play different genres such as R&B, Indie, Rock ect.

Global Radio own the UK rights of Capital, Commnicorp own the rest of the world rights. Capital is apart of a network of 12 independent contemporary hit radio stations in the UK.

What channels play Little Mix's music?

These are all the radio channels which play Little Mix's music
1
Gem 106
243 plays
2
4
Heart London
130 plays
5
Heart Norfolk
124 plays
6
Heart Sussex
123 plays
7
8
Norwich 99.9
121 plays
9
Heart Berkshire
119 plays
10
Heart Northants
118 plays
11
Heart Kent
118 plays
12
13
14
Heart Bristol
114 plays
15
16
17
Heart Essex
113 plays
18
19
20
22
24
96.4 Eagle
88 plays
25
Capital FM
85 plays
26
27
Minster FM
79 plays
28
Cool FM
66 plays
29
West FM
59 plays
30
Heat Radio
56 plays
31
3FM
54 plays
32
Tay FM
54 plays
33
Clyde 1
52 plays
34
Forth One
51 plays
35
Northsound 1
45 plays
36
106.8 TCR FM
41 plays
37
Radio Borders
40 plays
38
Viking FM
38 plays
39
Metro Radio
38 plays

Wednesday, 2 December 2015

Initail Ideas Videos

Idea one Salute by Little Mix

Idea Two Run the World by Beyonce

Idea Three Broken Heels By Alexandra Burke


Wednesday, 25 November 2015

Conventions of a Pop music video

In a Pop music video there is a link between the lyrics and the visuals, if this didn't happen then there would be no relevance to the lyrics and it wouldn't attracted the audience. Lip sync is a good idea generally so the quality of the video is good and if it isn't used your audience properly will lose interest when watching.


 In Maroon 5's 'Moves Like Jagger' rapid cuts are used distribute images of lead singer Adam Levine and other images. This technique is used in time to the beat which suits the theme of the song because it's about someone with a someone personality. Having Adam as a dominant in the video reflects this. 









In Olly Murs' 'Troublemaker' we see three images of his self displayed in the video these images are edited to slide into the shot in time with the music doing this makes the video more aesthetically pleasing.








Generally there is a bright light and some bright costume or objects in pop videos. This creates the video to be attract attention to the audience and apples to the target audience because it is vibrant, bright and something the target audience would be attracted to. It is commonly more upbeat so it fits the beat and generic message of the song.

Usually the costume for a pop star is something fashionable, Something you would wear for every day events. It has it be relatable for the target audience.

When music videos have extras in they are usually younger actors about the same age as the artist. it also appeals to the target audience.

Narratives arise in most pop music videos usually a love story. The lyrics generally conform to the narrative for example if it is a love narrative then the lyrics are going to be about love experiences or how love it stereotyped to be like. This allows the target audience to relate to the video.

We intend to see a lot of performance in pop music videos because the audience would get bored just watching the narrative. Also the audience like to see their favorite singer or group preforming and watching a music video is a perfect, cheap way for the fans to see that.

Dancing is often used in pop music videos by females pop groups, this shows them to be an all-round performer. this is what girls attended to do now.

Close ups are used all the time of the artist or group in the video to keep their faces relevant. Some artists develop a repetition of one particular thing in their videos for example Olly Murs always wears the same type of hat which becomes recognisable for the audience, this is called a motif.